You’re not actually suggesting Lego Serious Play is what saved Lego from insolvency…?

Lego was a failing company because it was being run by people who had no clue how to run a business. They were not tracking how much each set cost to produce. They were not tracking how much profit they made from each set sold. Some sets were being sold at a loss and they didn’t even know it.

Then they brought in someone who realized that maybe they needed some better accounting practices, and that’s when things turned around for them.

It’s mind-boggling how they lasted as long as they did under the old management.

I’m sure Lego Serious Play is a profitable venture, but I find it impossible to believe that’s what turned the company around.